AI transforms wealth management reports

This article was produced in partnership with Croesus.

For investment advisors, every client interaction is an opportunity to showcase value and promote services. Yet static and impersonal reports, and a lack of financial literacy are major barriers to deeper client relationships. Now, artificial intelligence (AI) provides a practical solution that unlocks new opportunities.

The Canadian WealthTech leader Croesus has just launched a smart solution that generates personalized video reports at scale. Croesus Vidia is a scalable communication solution fully integrated with Croesus’ solutions. Using real-time data, it automatically produces reports that are easy to understand, engaging, and accessible, which can be simultaneously distributed via email, SMS, and client portal.

“As a first-to-market product in the Canadian wealth management industry, this solution enables financial institutions to stand out, improve retention, and attract new investors," says Raghid Nami, product leader at Croesus. “In addition to being an innovative way to help investors be better informed, it allows advisors to move beyond simply issuing reports to creating meaningful experiences that highlight the financial institution's services and products.”

An opportunity for financial institutions

Today's clients demand personalization and digitalization in all important aspects of their lives, including wealth management. Static and impersonal reports act as barriers to deeper client engagement and hinder business growth.

This is a point highlighted by the Financial Consumer Agency of Canada, which notes that in Canada, "’mainstream’ financial literacy information is often not relevant to specific populations and can alienate them [...]".

At the same time, numerous studies show that individuals' financial knowledge is closely tied to the likelihood of seeking professional financial advice.

Moreover, a study by Accenture reveals that 34% of investors would be willing to increase their investments if they received a hyperpersonalized experience. The same study also highlights that technology offerings are the second most important criterion when choosing a financial advisor, just behind the quality of the investment product offerings.

Croesus Vidia addresses this challenge by providing a modern communication experience that fosters investor interest, understanding, and satisfaction.

"Investors are 75% more likely to watch a video than to read a written report," says Nami. "Furthermore, investors retain 9.5 times more information through video reports than through traditional written reports. By bringing the wealth management client experience into the modern era, this solution turns reports into conversations and opportunities for financial institutions."

Smart engagement

Powered by Storyline, Croesus Vidia transforms reports into powerful client experiences. By generating videos from dynamic templates pre-approved by the financial institution, this smart solution ensures compliance with regulatory standards and brand guidelines without increasing the workload for advisors.

Each video report becomes much more than just an update. It’s an opportunity to deliver value. Institutions can seamlessly embed promotional segments for related products and services, while clickable calls to action guide investors toward additional resources and next steps.

Moreover, Croesus Vidia takes personalization further by allowing institutions to set tailored criteria so each investor automatically receives the most relevant cross-offer.

Performance data is then captured in an integrated dashboard, giving institutions actionable insights to measure impact and optimize future strategies. This makes communication measurable and optimizable.

With Croesus Vidia, advisors will reclaim up to 20% of the time normally spent preparing meetings, freeing them to focus on strategic client needs.

And because compliance and security are paramount in wealth management, Croesus Vidia is SOC 2 certified and compliant. Each report is controlled, auditable, archived, hosted in Canada, and contains no personal data, providing complete peace of mind.