Arriving in Canada without a network, Ralph Nour had to create one from the ground up. His answer was simple: work harder than the person sitting next to him. In less than a decade, he turned that starting point into a thriving national practice, serving clients from Alberta to Quebec. At 31, the Senior Investment Advisor at Nour Private Wealth has been named a 2025 Worldsource Wealth Management Excellence Awardee for Young Entrepreneur of the Year. Nour credits his progress to relentless learning, hosting accessible financial education seminars, and mentoring a new generation of advisors, all while keeping transparency at the core of his work.
00:00:09 – Manal Ali
Welcome back to WP TV. I’m Manal Ali. Today we’re spotlighting a leader who’s redefining what it means to be a young entrepreneur in Canada’s wealth management landscape.
Ralph Nour is Senior Investment Advisor at Nour Private Wealth and a 2025 Excellence Awardee for the Worldsource Wealth Management Award for Young Entrepreneur of the Year. At just 31, Ralph has built a national practice rooted in education, integrity, and community impact, serving over 300 clients and mentoring the next generation along the way.
Ralph, it’s great to have you here, and congratulations on the recognition.
00:00:57 – Ralph Nour
Thank you for having me.
To me, entrepreneurship is about taking full ownership of your decisions, your reputation, and your brand. It’s not just about managing money; it’s about building trust. That requires grit, vision, and creating value—not only through investments, but also by educating clients and their families, mentoring young advisors, and adapting to change before you’re forced to.
00:01:33 – Manal Ali
Speaking of young advisors, many step into existing practices. How can they bring an entrepreneurial mindset to that environment?
00:01:41 – Ralph Nour
You don’t wait to be told what to do. Ask as many questions as you can. Pay attention to detail—it goes a long way. And make yourself memorable. Clients won’t remember if you made them 8% or 10% returns; they’ll remember how you made them feel.
For example, when I was starting out, a client called me saying she was sick and couldn’t come to the office. I visited her at home and noticed her stereo wasn’t working. She loved music but was only listening in her car. Her birthday was a month away, so I sent her a new stereo. She was overjoyed, and that same client has since referred me to more than 10 others. Small gestures like that go a long way.
00:02:59 – Manal Ali
Looking back, what were some of the early challenges you faced in your career?
00:03:03 – Ralph Nour
The biggest challenge was leaving everything behind and starting from scratch in a new country. I had no local network, no referrals, no job experience in that market—just a phone and a list of numbers.
Rejection and cold calling were daily realities, but they built resilience. Even though I started at a disadvantage compared to others, it didn’t stop me from pursuing my goals. Interestingly, some of those who began alongside me are no longer in the industry, but I’m still here.
00:03:44 – Manal Ali
In your view, what do clients sometimes overlook when working with an advisor?
00:03:50 – Ralph Nour
The value of planning—whether tax, transition, or legacy. An advisor’s role isn’t just to grow wealth but to protect it and transition it to the next generation.
Most mistakes I’ve seen weren’t from bad investments but from a lack of planning. Many clients have told me, “I wish I met you 20 or 30 years ago.”
There’s also an advantage to working with a younger advisor: clients can feel confident their families will be supported long term, knowing their advisor won’t retire when they need them most. For me, that’s extra motivation at this stage of my career.
00:04:37 – Manal Ali
Looking ahead, what excites you most about where the industry is headed?
00:04:43 – Ralph Nour
I’m excited about the shift toward transparency and personalization. Clients are savvier and want deeper conversations, not cookie-cutter approaches.
I’m also excited about private market investments. Many people don’t realize pensions worldwide have been increasing exposure to private assets for over 20 years—for example, the Canada Pension Plan. I’ve been running educational seminars on this topic for the past four years, giving clients more tools to manage risk.
00:05:33 – Manal Ali
Financial influencers talk about alternatives, but people often get bogged down by fees. Advisors, though, have access to so much more knowledge.
00:05:44 – Ralph Nour
Exactly. These investments typically aren’t accessible to someone walking into a bank. That’s where advisors can add real value by giving clients access to these opportunities.
00:05:58 – Manal Ali
Ralph, thank you so much for sharing your journey and perspective with us, and congratulations again.
00:06:04 – Ralph Nour
Thank you, Manal. I appreciate it.
00:06:07 – Manal Ali
What stands out about Ralph’s story isn’t just his growth, but how intentional he’s been in bringing others along—translating financial advice into accessible knowledge and mentoring young professionals.
Entrepreneurship in this industry isn’t just about building a business; it’s about building a legacy of trust, education, and impact. Congratulations again on your award, Ralph.
00:06:33 – Manal Ali
And to our audience, thank you for tuning in.
